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ONLINE INTERNET MARKETING TECHNIQUES » Top 10
online Internet marketing techniques rated by the LoveToKnow editors. | | | | | |
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Search Engine Optimization
Creating a site that is SEO
ready can make a difference in how much traffic finds its way to your
site. SEO can be a fairly complicated concept, with factors like keyword
use and which sites link to yours coming into play. Learn about the
basics of SEO and follow steps such as
submission and spidering. You'll also get a list of
myths, so you'll know what is true and what is false. | |
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Request Links from Others
Getting other sites to link to
you can up your ranking in Google search engine and in other search
engines. However, not all links are equal. You want quality links that
are related to your site but don't compete with your business. This
article outlines the best ways to build these links.
Sign up for free and get a seven day course at the site covering
topics related to linking to websites and SEO ideas. | |
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Write Articles
When it comes to getting people to return to
your site, content is still king. There are a couple of ways you can use
articles as a marketing technique. You can place them on your own site
as free content or you can upload them to various content sites as a
means of getting the word out and getting more traffic to your own site.
You may also want to consider creating a
newsletter to send to your customers. | |
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Buy Ads
Buying online advertising can be a good solution to
getting the word out about a special sale, a new product or other news.
However, it can be tricky to find the ads that capture interest and
bring in enough money to pay for themselves. There are several articles
on this site that might help, including articles about advertising on
Yahoo and
MSN. | |
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Opt-In Lists
The last thing you want your business to be
associated with is sending spam. An opt-in list is the perfect solution
to this problem. Customers sign up to receive e-mails and information
from you on these lists. You can then send them news about new products
or special sales. This site lists some opt-ins that will help you build
your mailing list with integrity. | |
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Blogging
A blog is an excellent tool to gain a regular
readership and offer content to your customers that will keep them
coming back to your site again and again. However, when you first start
your business blog, you'll want to be sure you are marketing even the
blog itself. This site offers tips on how to use a blog to promote your
business and
25 ways to get the word out about the blog itself. | |
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Social Networking
Learn about the benefits of using social
networks to promote your business. You'll also find a list of cautions.
For example, it is easy to look unprofessional if you air your dirty
laundry online. Finally, decide which social networks are the best to
promote your particular product or service. You'll definitely want to
take a minute to read the article
Online PR versus Internet Marketing. | |
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Giveaways
Offering free items and giveaways can help bring
traffic to your site. Although some of this will be only people wanting
something free, others will actually be interested in your products,
especially if you can tie the giveaway in somehow. Learn what you should
give away and how to get the word outlearn about the
Conduit Community Toolbar and how you can use it to promote your
giveaways. | |
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Viral Marketing
Viral marketing can take your website from
low traffic to maximum traffic without you doing anything other than the
initial campaign. Finding something that consumers want and will tell
others about is the key. This site offers examples of other viral
marketing campaigns. Be sure to read about
simple viral marketing techniques any business can use starting
today. | |
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Paid Advertising
There are many different types of paid
advertising you can use, such as AdWords, banner ads and ads on social
networking sites. You will also find articles on topics like whether you
should
spend money to promote your blog and how to promote your blog in its
initial days of existence. | |
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