ExpertiseTravel Editor,World Traveler,Music Expert,Outdoor Survival Enthusiast,ESL Teacher,Research Assistant,SEO Expert
- Senior Travel Editor: For TravelAlerts.ca
- Wilfrid Laurier University: Bachelor of Arts in English and History
Certifications and Awards
- Level 1 Kayak Certification: Certificate offered through Paddle Canada
- From Data to Decision Making: Certification from Google Analytics
Affiliations and Memberships
- Big Brothers/Big Sisters
Jenn's official foray into travel writing began with an internship at the adventure travel magazine Outpost. Here she met another travel writer (also named Jen) and together they would compete on (and write about) the fake Amazing Race, after being rejected by the real deal—twice.
Senior Travel Editor
During her time as senior travel editor with TravelAlerts.ca, Jenn worked with travel and tourism heavy hitters like Expedia.ca, Brand USA, Intrepid Travel, Exodus, and many more, crafting blogs and content plans to introduce their products and promotions to a large list of subscribers. She also wrote weekly blogs about what it's like to be a solo traveler, why St. John's Newfoundland has the best beer, how to save money while traveling, and more.
She has traveled to over 20 countries, including extensively throughout Europe and North America. She spent a year teaching English in South Korea where she really learned the nuances of living in another country. She also traveled to Nepal where she trekked to Everest Base Camp. Her favorite places (so far) are Germany, South Korea, New Zealand, and California.
Jenn began playing piano at age 6, singing at age 8, and would later find herself teaching music theory classes to her high school peers while her teacher popped out to make photocopies of choral music. She has her grade 8 piano, is currently learning to fiddle, and has sung in several nationally celebrated choirs. She even started a choir of her own in university for which she scored music, learned guitar, and somehow led a group of 20 passionate social activists to sing at rallies and demonstrations.
She was also the music director at a summer camp which perfectly combined her love of music, the outdoors, and youth education.
Outdoor Adventure & Sports
Jenn has her Level 1 Kayak certification with Paddle Canada and is a former lifeguard. She's gone bungee jumping, skydiving (twice), whitewater kayaking, and extreme zip-lining.
Outdoor Survival Enthusiast
Jenn loves winter camping, geo-caching, and long canoe portage trips (especially in Algonquin in the fall). She's done several outdoor survival courses, including one where she was stranded (intentionally) in the Kawarthas with three matches and a hand saw. She has also completed several multi-day treks, including Everest Base Camp and the Presidential Traverse in New Hampshire.
Jenn should probably have a sign that says "Gone Camping." She loves camping so much that she even named her tent Melvin.
Youth & Education
Jenn has always wanted to be a big sister, so she spent years with Big Brothers/Big Sisters and worked as a camp counselor primarily for children from Family and Children Services. She's also passionate about education and has worked as an ESL teacher and research assistant.
Writing for the Web
It might seem silly to list 'writing' as an area of expertise for a writer, but the landscape of online writing, digital storytelling, and content marketing is always changing. Jenn does everything she can to stay on top of the game. Online writers require an entire toolbox of skills that are in constant need of updating to optimize their writing and stay relevant, like SEO, HTML, social media marketability, Google Analytics, and more.
Jenn has a certification from Google Analytics for "From Data to Decision Making" and has taken courses with Ladies Learning Code. She is well versed in SEO best practices and spent most of her professional career crafting her writing to please the holy trinity: client, consumer, and Google.